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In essence, we at are marketing the Estonian, Latvian, and Lithuanian cultures, including centuries long traditions in folklore, art, music, literature, crafts, etc. Unfortunately, the three countries still have to recover from the Post-Soviet economic crisis. Although the streets of downtown Tallinn, Riga, Vilnius and Kaunas appear to be enjoying an economic boom, loaded with luxury cars and their newly well-off owners spending freely, once you get off the beaten tourist path you will realize that the situation is quite different for the bottom 50-60% of population. Retirees, teachers, government workers, and, especially children, are struggling. Population growth is negative. In less than 10 years, the population has been split between the haves and have nots. The increasing inequality in income distribution and subsequent polarization of population is very disturbing. Many will tell you although they appreciate the freedom and independence, economically they are a lot worse off now than they were 15 years ago and don't believe their life is going to get better any time soon.

In the spirit of the holidays, we have decided to give back to the communities where the products come from. From now on we will donate 1% of all online retail sales to Estonia, Latvia and Lithuania related charities. This means that for every $100 spent on purchases (less shipping charges), we will donate $1 to charities.

Currently we are researching the most effective way of using this money. We will list different charity projects on this page, so you will be able to learn more about various projects and needs.

We will list the current projects at the checkout so that our customers can choose to which charity the 1 percent of their purchase is applied to.

Your recommendations and feedback are welcome.

Here are some Baltic related charities:

American Professional Partnership for Lithuanian Education—A.P.P.L.E.

American Latvian Association's Aid to Latvia program

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